Plivo Blog | News, Industry Trends and Analysis, and Best Practices by the Plivo Team

How to Use AI for SMS Marketing

Jun 17, 2025

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Nov 13, 2024

5 mins

What’s an Average SMS Marketing Conversion Rate and How to Maximize It

Are your SMS marketing campaigns not bringing in the expected results? Discover seven ways to maximize SMS marketing conversion rate.

SMS Marketing

Nov 8, 2024

5 mins

The Complete Guide to SMS Compliance

Learn to navigate SMS compliance and avoid lawsuits with our complete guide, covering essential laws and best practices. Start your compliant SMS journey today!

SMS Marketing

Nov 8, 2024

5 mins

Step-by-Step Guide to Creating Effective Rich SMS Campaigns

This blog post is a blueprint in building rich SMS marketing campaigns to maximize customer engagement and higher click rates for your e-commerce business.

SMS Marketing

Nov 8, 2024

5 mins

Decoding SMS Marketing ROI: 4 Excellent Strategies for Maximizing SMS Marketing ROI

In this guide, explore why SMS marketing ROI matters, how you can calculate it, and how you can increase the ROI of your SMS marketing campaigns. Book a demo.

SMS Marketing

Nov 5, 2024

5 mins

A Quick Guide to the Benefits of SMS Marketing

If you want to improve marketing engagement and ROI, SMS marketing is the way to go. Keep reading to learn about its benefits!

SMS Marketing

Oct 28, 2024

5 mins

Top 40 SMS Marketing Statistics You Must Know

Learn how SMS marketing drives profits and customer experiences. Read our blog for the top 40 SMS marketing statistics!

SMS Marketing

Industry Insights

Oct 27, 2024

5 mins

Mailchimp Pricing: Is It the Best Option for Your Marketing Budget?

Explore Mailchimp pricing plans to see if it fits your marketing needs and budget

Email Marketing

SMS Marketing

Oct 27, 2024

5 mins

Klaviyo SMS Pricing: How It Compares to Other SMS Platforms

Explore Klaviyo's new SMS pricing structure and how it compares against competitors like Plivo CX. Learn if it's still the best choice for your business.

SMS Marketing

Comparison

Oct 25, 2024

5 mins

SMS Campaigns 101: Get Started with SMS

Learn how to create effective SMS marketing campaigns that reach your customers where they are as an e-commerce brand or Shopify-based business.

SMS Marketing