A Plivo-commissioned poll finds back-to-school shoppers welcome communications from retailers, especially via email and text messaging.
For marketing communications, SMS text messaging provides the best combination of low cost, high immediacy, and almost universal reach.
Four ways retailers can leverage MMS for a better customer experience: coupons and promotions, personal shopping, product registration, branded messaging
You’re probably wondering how to reach your customers, no matter where they are. Enter SMS marketing. Here’s how to build a Grade A SMS marketing strategy.